FREE Download:Reasons to Outsource Social Media

07x400Companies of all sizes make choices between managing their business activities in house , employing temporary staff or fully outsourcing areas of expertise. The primary reasons for doing so is to drive the business forward in the most efficient and cost effective manner. 

From accounting practices to IT infrastructure management, human resources to market research – outsourcing business activity to solve business problems and drive productivity and revenue is common place across many industries.

Social Media Outsourcing has grown at a fast rate – from 2010 to 2012 the numbers of companies bringing external resource has doubled according to a report from Michael Stelzner, Social Media Examiner. There are many reasons for this trend taking place and the purpose of this paper is to share some of these aspects.

Your business may already be managing a social media strategy or alternatively you may be in the early stages and assessing the value of a social campaign.

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