Who says Pinterest is only for personal use? Numerous businesses now consider Pinterest as a venue to share their ideas, products and services.
Pinterest skyrocketed to fame since its debut in March 2010 by working on the mission, “connect everyone in the world through the ‘things’ they find interesting”.
One of the few brands who already achieved Pinterest success was Sony. According to Agency Entourage, a social media management company, Sony’s Pinterest boards resulted to 800 percent increase in the company’s website. This was more than the traffic generated by Sony’s official Twitter page.
Discover how Pinterest can solidify your online presence with these simple steps:
- In setting up the Pinterest page for your business, include the essential information about your company in the description of your account. Add keywords related to your brand as well as company’s website URL.
- Before you get started with adding pins, the first thing you need to do is put up boards with catchy and keyword-filled titles.
- Create boards that will cover the many aspects of your brand. Try to be creative with the kinds of boards you will add to your Pinterest account.
- Post visually-stimulating images on your Pinterest boards. Always bear in mind that your pin should be something that other Pinterest users would want to re-pin.
Let your followers comment on your pins. These comments will give you ideas on what objects to and not-to pin.