FREE DOWNLOAD: 7 Steps to a Successful Social Media Strategy
According to the 2012 Social Media Marketing Industry Report, 83% of marketers say that social media is important for their business. And marketers plan on increasing their use of YouTube (76%), Facebook (72%), Twitter (69%), Google+ (67%) and Linkedin (66%) in that order. As more companies integrate social media into their marketing and communications plans, emphasis needs to be on creating a social media strategy. Without a strategy, there’s a very good chance you’ll lose sight og your goals, and not make the impact you originally intended. So how, exactly, do you develop this strategy?
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